Coordinator Brand Grocery

**Job Location: Providencia, Jalisco****Summary**:A brand coordinator is reponsible for developing and executing strategies to meet brand & business objectives by capitalizing key opportunities on market.**Key Responsabilities for this role**:- Leading projects for new items development and/or graphic changes, coordinating with both operations and commercial teams, aligned to brand strategy and target consumer.- Tracking and analyzing brand monthly sales vs. plan objectives, zooming into channels, clients and items.- Measuring and reporting brand performance in the market, providing insights on competitors, price strategies, innovation, market trends, etc., that lead to new opportunities identification.- Work with financial teams to ensure profitability in all the launch projects, deep understanding of the P&L and commercial strategies.- Work with the agencies and partners in the development of communications material, new packaging design, marketing materials and others.- Follow up on the execution of marketing plan programs.- Providing ideas for improving the marketing plans and strategies for Hershey’s.- Assisting in the preparation of brand presentations.**Education**:- Bachelor's degree in Marketing, Business Administration, International Business, Industrial Engineering- Advanced English**Experience**:- 2-3 years of experience in Marketing.- Brand building & development- Development of projects with operational and commercial teams, aligned with brand strategies.- Monitor and analyze the brand's monthly sales.- Measure and report brand performance to provide insights on competitors, pricing strategies, market trends, innovations, etc. That lead to the identification of market opportunities.- Working with the finance team to ensure the profitability of the P&L and define financial and commercial strategies.- Working with agencies/partners to develop communication campaigns, new graphic packaging, marketing materials, or others that help enhance the brand.- Support the preparation of brand plans and long-term brand strategies.- Microsoft Office (Excel, Power Point)- Database management- Nielsen IQ, Iscam, Power Bi.LI-AA1LI-Onsite

Creado: Jue, 01 de Ene de 1970