Director Financial Services & YOMP Expansion

Location(s):Mexico City/Cities:Monterrey Job Posting End Date:June 5, 2025 Job Description Summary: As part of the Digital strategy, we are creating an end-to-end digital ecosystem to interact with consumers through financial services and Point of Sales Optimization. The Director of Financial Services & Yomp Expansion - LATAM will focus on designing, adapting, planning, and launching these initiatives across Latin America. Lead the launch and expansion of this digital ecosystem. Define the vision for Coca-Cola's digital future and establish necessary partnerships. Strategic thinking and negotiation skills for external partnerships. Lead commercial strategies for ecosystem initiatives in LATAM. Develop and implement business plans and 3-year business cases for LATAM & Financial Services Projects. Foster a new working culture within the Digital Transformation organization. Supervisory responsibilities:Potentially oversee external partners designing technology, commercial, and operational solutions. Key Success Parameters: Experience: Over 5 years leading teams across multiple countries. Experience in e-commerce, commercial strategy, franchise leadership, marketing, and financial acumen. Competencies: Team player, creative, influential, results-oriented, strong communicator, negotiator, self-motivated, data-driven. Technical Skills: Background in Marketing & Commercial Strategy. Experience with communication in large organizations, route-to-market processes, OBPPC architecture, and project management. Work Focus: Recommend and implement marketplace solutions, replicate Point of Sales solutions across LATAM, challenge current franchise models, and develop new business models involving multiple stakeholders. Communication Focus: Align strategies and targets within LATAM and with external partners. Skills: Agency management, leadership, communication, CRM, digital marketing, analytics, negotiation, and more. Our Purpose and Growth Culture: We promote an inclusive culture rooted in our purpose to refresh the world. We value curiosity, empowerment, inclusivity, and agility. Learn more about our culture atOur Purpose and Vision .#J-18808-Ljbffr

Creado: Jue, 01 de Ene de 1970