Local Marketing Specialist

Local Marketing Specialist Are you a strategic marketer with proven experience driving results at the point of sale? We're looking for a Local Marketing Specialist to lead localized campaigns, support dealer networks, and enhance the customer journey through data-driven initiatives and cross-functional collaboration. While automotive experience is preferred, we welcome candidates with strong retail marketing backgrounds focused on point-of-sale environments. Key Responsibilities - Dealer Marketing Strategy - Develop and execute marketing plans to generate leads, improve customer retention, and increase dealer sales - Analyze regional performance metrics and provide actionable insights - Dealer Support & Enablement - Provide training, resources, and support for local dealer initiatives such as promotions and events - Ensure alignment between dealer activities and brand messaging - Customer Journey Integration - Collaborate with sales and marketing teams to streamline lead management - Enhance customer and dealer experiences through CRM and UX best practices - Localized Campaign Development - Design and implement region-specific marketing campaigns tailored to local audiences - Coordinate with suppliers and vendors to deliver impactful marketing materials - Cross-Functional Collaboration - Work closely with internal teams to maintain consistency in brand strategy and execution - Gather dealer feedback to continuously improve marketing efforts Requirements - Advanced English proficiency (spoken and written) - Proven experience in automotive dealer marketing or retail marketing for point-of-sale environments - Availability to travel frequently and work on weekends - Strong command of CRM platforms and ability to analyze customer behavior through localized campaigns - Excellent communication and negotiation skills. - Results-oriented mindset and ability to thrive in dynamic environments Education Bachelor’s degree in Marketing, Advertising, Communication, or a related field

Creado: Jue, 01 de Ene de 1970