Performance Marketing Manager (Remote Mexico)

Performance Marketing Manager (Remote Mexico)Join to apply for thePerformance Marketing Manager (Remote Mexico)role atDirective Continue with Google Continue with Google Performance Marketing Manager (Remote Mexico)3 days ago Be among the first 25 applicants Join to apply for thePerformance Marketing Manager (Remote Mexico)role atDirective Get AI-powered advice on this job and more exclusive features. Sign in to access AI-powered advicesContinue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Continue with Google Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO/Content, CRO, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.The Paid Strategists are a crucial, client-facing role that is responsible for day-to-day client deliverables, creating and managing custom client strategies, and communicating both with clients and internal stakeholders on executing Paid Media deliverables. In this role, you will gain experience creating high-performing Paid strategies for enterprise SaaS businesses.This role is listed internally as Paid Media Strategist*Roles & ResponsibilitiesOversee and lead a collection of Paid Media accounts Serve as direct support to client contacts Weekly communication with any vendors or operational partners to ensure we're aligned on tasks being assigned, work quality, and any improvements we can make to that dynamic Drive referrals via client relationships and professional network Build strategies for clients each quarter Have the ability to create, maintain, and optimize budgets for paid media campaigns across multiple channels Deeply understand client positioning and unique value propositions Confirm lead routing is accurate within a CRM Understand the value of Programmatic campaigns Responsible for personal productivity and utilization Work directly with Associate Director to ensure internal and client goals are being achieved Execute and optimize PPC advertising campaigns across multiple platforms including Google Ads, Facebook Ads, and LinkedIn Ads, focusing on keyword research, ad copywriting, and audience targeting to maximize ROIWhat You Offer3+ years experience working at a performance/digital marketing agency Experience working specifically with B2B SaaS/tech clients in an agency setting Deep expertise across paid search and paid social advertising campaigns, such as Google Ads, Facebook Ads, LinkedIn Ads and others Proficiency in using advertising platforms and tools such as Google Ads, Facebook Business Manager, LinkedIn Campaign Manager Strong understanding of PPC principles, including keyword research, ad copywriting, bid management, and campaign optimization Ability to analyze campaign performance data using tools like Google Analytics, GA4, Excel, or other analytics platforms to make data-driven decisions and optimize campaign performance Ability to drive results and measure via OCT Proven and measurable success with mid-market or enterprise accounts A unique perspective on how to drive value for SaaS Ability to translate and articulate strategy and tell stories with data Equal parts competitive and curious; you’re a true problem solver You live on the cutting edge of the industry, always looking for opportunities to grow and share Ability to organize, prioritize and manage multiple projects simultaneously You’re quality-obsessed and have not lost your soul for advertising Travel to visit clients approximately once per year, per client or as neededWhat Success Looks LikeYou encompass our core values through every interaction; internally and externally Effectively manage approximately five mid-tier and enterprise accounts Meet and exceed department level OKRs, such as client growth and goal attainment Build client trust and relationships that create consistent renewals Cross-sell services that align with client goals and objectives Clearly communicate results with client point of contact and executives Exceptional decision making, as it relates to strategic direction for accountsWhat We OfferWe have a set living wage at DirectiveMedical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyleIncluding a 100% employer-paid plan for you and a 50% employer contribution for your dependentsBenefits To Support The Whole PersonMental - Access to certified therapists through Spring Health, membership to HeadspacePhysical - GympassTime Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 24 - January 1), Paid Parental LeaveFinancial - Traditional and Roth 401(k) with a 3% company matchBonus - Annual bonus based on tenure, which scales in total amount over timeAnnual Anniversary Trip with peers and executive leadership for fun and entertainment!Work Environment RequirementsAs a remote-first company, you’ll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California. For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia. For global locations, you must have established and current work authorization and permanently reside in that country.This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack. In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary. Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.If you require reasonable accommodations in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, direct your inquiries to [email protected] InformationAt Directive, one of our core values is People First. We’re committed to fostering a more diverse and inclusive culture in the digital landscape. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.Seniority levelSeniority level Mid-Senior level Employment typeEmployment type Full-time Job functionJob function Marketing and Sales Industries Advertising Services Referrals increase your chances of interviewing at Directive by 2x Marketing Operations Manager (Remote Mexico) - Future OpeningSenior Performance Marketing Manager, GoogleAssociate Director, Digital Marketing (Remote Mexico)Lifecycle Marketing Manager (Remote Mexico) - Future OpeningDemand Generation Manager (Remote Mexico)Marketing Technology Manager (Remote Mexico) - Future OpeningAssociate Director, Performance Marketing (Remote Mexico)Marketing Operations Strategist (Remote Mexico) - Future OpeningLifecycle Marketing Strategist (Remote Mexico) - Future OpeningSenior Demand Generation Strategist (Remote Mexico)Marketing Automation Strategist (Remote Mexico) - Future OpeningRevenue Operations Manager (Remote Mexico) - Future OpeningRevenue Operations Strategist (Remote Mexico) - Future OpeningSenior Programmatic Manager (Remote Mexico)Business Project Manager / Marketing ManagerSenior Programmatic Trader (Remote Mexico)We’re unlocking community knowledge in a new way. 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Creado: Jue, 01 de Ene de 1970